Experience the Future of Art: Laurence Gartel’s “MIAMI-NORMANDIE” Launch Weekend

Experience the Future of Art: Laurence Gartel’s “MIAMI-NORMANDIE” Launch Weekend, a two-day celebration of Laurence Gartel’s MIAMI-NORMANDIE. Known globally as the Father of Digital Art, Gartel brings his vibrant genius to France for a landmark exhibition and immersive weekend.

This momentous gathering invites collectors, creatives, and connoisseurs to witness the past, present, and future of art through the lens of a singular visionary—whose impact spans five decades and now converges with AI and robotics.

Saturday, September 13: Celebration and Immersion

The festivities commence with a press conference at Hôtel de Ville Park (3:30 PM)—a rare opportunity to engage directly with Gartel as he reflects on his groundbreaking journey in digital art. Media representatives and VIP guests are invited to an exclusive conversation with the artist.

At 4:30 PM, join Madame Mayor and Laurence Gartel for the official opening of his 50-Year Retrospective. This ribbon-cutting ceremony at Hôtel de Ville Park will unveil a sweeping tribute to Gartel’s legacy—an exploration of digital culture before it became mainstream.

The evening continues at 6:30 PM with the Opening Reception of the AI and Robotics Exhibitions at the Grand Casino Gallery / Domaine de Forges. This visionary showcase highlights the intersection of art and artificial intelligence—featuring never-before-seen works co-created with AI, as well as Gartel’s mesmerizing robotic sculptures. Guests will also have the opportunity to receive a signed copy of his latest book.

Sunday, September 14: Encounters and Innovation

Day two is designed for more intimate engagement and thought-provoking conversation.

Start the morning at 11:00 AM with Coffee and Entertainment in the Park, where guests can mingle casually with Gartel amidst live surprises at Hôtel de Ville Park.

Then, at 12:30 PM, indulge in a private brunch at Domaine de Forges, a refined setting for deeper dialogue and connection.

The afternoon crescendos with the World Premiere of “DIGITAL TITAN” at 2:30 PM in the Ambassadors Hall, Grand Casino—a powerful documentary chronicling Laurence Gartel’s artistic journey and cultural impact.

Finally, at 3:45 PM, witness a live robotics demonstration, followed by a conference on the future of art and technology. Gartel’s robotic creations will take center stage in an interactive performance, concluding with a public roundtable and the official closing of the weekend.

Join Laurence Gartel in Normandy and be part of digital art history.

This weekend is more than an exhibition—it’s a frontier where tradition meets the cutting edge. Whether you're a collector, investor, or innovator, this is an unprecedented opportunity to connect with a living legend and the future of art itself.

For more information and updates, follow the event page on Instagram: @miami_normandie

Laurence Gartel "The Father of Digital Art", part of the Greatest Photographers of All Times exhibition & FotoMentor Award 2009

 

Laurence Gartel "The Father of Digital Art", part of the Greatest Photographers of All Times exhibition & winner of the FotoMentor Award in 2009.

Laurence Gartel: Known as ‘The Father of Digital Art’, Gartel’s vision was to create electronic images, capture them with a still camera off a monitor as there were no saving devices or software to store the created picture. He saw these images as works of Art that would eventually replace painting. In 1985 he delivered the keynote speech at the First Pan Pacific Computer Conference in Melbourne, Australia predicting the future of the world, which landed him on the front page of “The Australian” Newspaper. This was the same year he taught Andy Warhol how to use the Amiga Computer to create the album cover for Debbie Harry (Blondie.) It was a moment when “Pop Art met Digital Art.” In 1991, he produced his famous ABSOLUT GARTEL ad for Absolut Vodka. Gartel had a feature exhibition at the Norton Museum of Art, and in 2009 he received the Palm Beach Photographic Centre’s prestigious FOTOmentor Award. In his 40+ year career he created artwork for the 57th Annual Grammy Awards; Newport Jazz Festival; NASA; Monaco International Film Festival; Feature of the 113th New York International Auto Show; Oslo Motor Show Norway and much more.

#ArtistSpotlight: Laurence Gartel "The Father of Digital Art"

 

Digital Titan Laurence Gartel. Photographed by Sunman.

When we mention the name Laurence Gartel, we are talking about a figure within the art world that has pretty much seen everything. From the heady days of Studio 54 and bumping into the likes of Truman Capote through to being the frontrunner in the art-car phenomenon. Gartel’s work has been featured in the collections of the Victoria and Albert Museum in London, MoMA The Museum of Modern Art in New York, and The Lucca Museum in Italy. Laurence Gartel has created works of art for The Coca-Cola Company, the National Basketball Association, Absolut Vodka, and he was the official artist of the 57th Grammy Awards, and was also featured in Apple’s famous “Think Different” ad just to name a few. Hailed as the first graphic artist of the digital age, Gartel stands at the top of his artistic niche as the acknowledged “Father of Digital Art”. He created his first piece of digital art in 1975 at Media Study Buffalo in upstate New York and also created the first digital ad for Absolut Vodka utilizing the first digital camera by Canon. Check out one of Gartel's iconic T-shirts from Limitato. Having collaborated with some of the best-known artists and photographers in the world – in this case, pioneering digital artist Laurence Gartel – the brand specializes in the production of wearable artworks, asking that the same amount of attention is given to its clothes as you would give when walking around a gallery. Many Gartel designs and styles to choose from at Harrods: https://www.harrods.com/en-us/shopping/kaleidoscope-by-laurence-gartel-t-shirt-19496058